Google Analytics Acquisition Report

Google Analytics Acquisition Report

This is is part of my live-learning series! I will be updating this post as I continue through my journey. I apologize for any grammatical errors or incoherent thoughts. This is a practice to help me share things that are valuable without falling apart from the pressure of perfection. 

The Google Analytics Acquisition Report is an important section that helps you understand where your traffic and goals come from. This includes:

  • Direct
  • Organic
  • Referral
  • Social
  • Email
  • Paid
  • Others

You can add goals to the last column and see what channel is working best.  Double down on that channel and work to improve the others.

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