How To Improve Your Product’s Free Trial Conversion Rate

In this post, I share how to improve your product’s free trial conversion rate using tactics from my personal experience at Speak Ai.
Google Analytics Acquisition Report

The Google Analytics Acquisition Report is an important section that helps you understand where your traffic and goals come from. This includes: Direct Organic Referral Social Email Paid Others You can add goals to the last column and see what channel is working best. Double down on that channel and work to improve the others.
Common Sales Objections

Here is a list of common sales objections that you will hear if you are trying to sell services, products and more to prospective customers. I need to think about it People make decisions on emotion, so you need to overcome this object by connecting with them deeply. I’m happy with what I have Show […]
How To Convert Users

Strong value proposition Engaging and cohesive copy Clean, organized, professional design Trust signals Storytelling Emotional connection Clear call-to-actions Amazing offer After all the marketing tactics and progression in technology, it is still the story and emotion that drives user decisions.
Why You Should Create A Website

Your website provides powerful data for you to take advantage of. It helps you be found, build credibility, market for free and more.
How To Identify Commercial Intent In Language

In this post and video, I share how to identify commercial intent in language. This includes sentences, search queries, keywords and more.
How To Improve Search Engine Rankings With Transcription Marketing

In this post and video, I show you how to improve search engine rankings with transcription marketing. We’ve built the solution at speakai.co.
How To Prioritize What Content To Create

Time is a limited resource. In this post, I share how to prioritize what content to create so that your marketing is effective and efficient.
How To Analyze and Optimize Your Website

Learn how to analyze your website so that you can optimize speed, performance and search engine rankings so you can grow your organization.
Google Analytics Acquisition and Goals

Acquisition in Google Analytics is an important section that helps you understand where your traffic comes from. When you combine that with goals it is powerful. Direct is traffic when users have typed your website URL directly into their browser. Referral is any traffic from any other website that has a link to your website. […]